# Properties

[Analytics Help](https://knowledge.ostsdigital.com/google-anlalytics/topic-google-analytics/broken-reference)

[Sign in](https://accounts.google.com/ServiceLogin?hl=en\&passive=true\&continue=http://support.google.com/analytics/topic/1009620%3Fhl%3Den%26ref_topic%3D1726911)

Search

Clear search

Close search

Google apps

Main menu

[Google Help](https://support.google.com/)

* [Help Center](https://knowledge.ostsdigital.com/google-anlalytics/topic-google-analytics/broken-reference)
* [Community](https://knowledge.ostsdigital.com/google-anlalytics/topic-google-analytics/broken-reference)
* [Fix issue](https://knowledge.ostsdigital.com/google-anlalytics/topic-google-analytics/broken-reference)
* [Analytics](https://www.google.com/analytics/)
* [Privacy Policy](https://www.google.com/intl/en/privacy.html)
* [Terms of Service](https://www.google.com/accounts/TOS)
* [Submit feedback](https://knowledge.ostsdigital.com/google-anlalytics/topic-google-analytics/properties)

Send feedback on...

This help content & information

General Help Center experience

[Help Center](https://knowledge.ostsdigital.com/google-anlalytics/topic-google-analytics/broken-reference)[Community](https://knowledge.ostsdigital.com/google-anlalytics/topic-google-analytics/broken-reference)

[Analytics](https://www.google.com/analytics/) [Fix issue](https://knowledge.ostsdigital.com/google-anlalytics/topic-google-analytics/broken-reference)

## Properties

Any data you collect using an Analytics collection method (like the *analytics.js* [tracking code for websites](https://support.google.com/analytics/answer/1008080) or an [SDK for mobile apps](https://support.google.com/analytics/answer/2587046)) is sent to a *property*. On a property, you can set up [reporting views](https://support.google.com/analytics/topic/6014102) to organize and analyze your data. You can have one or more properties associated with a single account.

* [About properties](https://support.google.com/analytics/answer/2649554?hl=en\&ref_topic=1009620)
* [Set up a property](https://support.google.com/analytics/answer/1042508?hl=en\&ref_topic=1009620)
* [Edit a property](https://support.google.com/analytics/answer/3467852?hl=en\&ref_topic=1009620)
* [Move a property](https://support.google.com/analytics/answer/6370521?hl=en\&ref_topic=1009620)
* [Delete a property](https://support.google.com/analytics/answer/1042032?hl=en\&ref_topic=1009620)
* [Google Analytics linking and property moving](https://support.google.com/analytics/answer/7011855?hl=en\&ref_topic=1009620)
* [Advanced settings to allow for ads personalization](https://support.google.com/analytics/answer/9626162?hl=en\&ref_topic=1009620)
