# Ads and approvals

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* [Coronavirus (COVID-19) Resources and Updates](https://knowledge.ostsdigital.com/google-ads/topic-google-ads/broken-reference)
* [Setup and basics](https://knowledge.ostsdigital.com/google-ads/topic-google-ads/ads-and-approvals)

  [Your guide to Google Ads](https://knowledge.ostsdigital.com/google-ads/topic-google-ads/your-guide-to-google-ads)[Google Ads basics](https://knowledge.ostsdigital.com/google-ads/topic-google-ads/google-ads-basics)[Create ads and campaigns](https://knowledge.ostsdigital.com/google-ads/topic-google-ads/create-ads-and-campaigns)[Choose where and when ads appear](https://knowledge.ostsdigital.com/google-ads/topic-google-ads/choose-where-and-when-ads-appear)[Find out if your ad is running](https://knowledge.ostsdigital.com/google-ads/topic-google-ads/find-out-if-your-ad-is-running)[Account administration and security](https://knowledge.ostsdigital.com/google-ads/topic-google-ads/account-administration-and-security)[Glossary](https://knowledge.ostsdigital.com/google-ads/topic-google-ads/glossary)[Local Services ads](https://knowledge.ostsdigital.com/google-ads/topic-google-ads/local-services-ads)[The Google Ads mobile app](https://knowledge.ostsdigital.com/google-ads/topic-google-ads/the-google-ads-mobile-app)
* [Manage ads](https://knowledge.ostsdigital.com/google-ads/topic-google-ads/ads-and-approvals)

  [Ads and approvals](https://knowledge.ostsdigital.com/google-ads/topic-google-ads/ads-and-approvals)[Campaign settings](https://knowledge.ostsdigital.com/google-ads/topic-google-ads/campaign-settings)[Budgets and bids](https://knowledge.ostsdigital.com/google-ads/topic-google-ads/budgets-and-bids)[Keywords](https://knowledge.ostsdigital.com/google-ads/topic-google-ads/keywords)[Reach your audience](https://knowledge.ostsdigital.com/google-ads/topic-google-ads/reach-your-audience)[Target placements and topics](https://knowledge.ostsdigital.com/google-ads/topic-google-ads/target-placements-and-topics)[Multiple or large accounts](https://knowledge.ostsdigital.com/google-ads/topic-google-ads/multiple-or-large-accounts)
* [Measure results](https://knowledge.ostsdigital.com/google-ads/topic-google-ads/ads-and-approvals)

  [Connect your goals to data](https://knowledge.ostsdigital.com/google-ads/topic-google-ads/connect-your-goals-to-data)[Find and run reports](https://knowledge.ostsdigital.com/google-ads/topic-google-ads/find-and-run-reports)[Understanding your data](https://support.google.com/google-ads/topic/3119143?hl=en\&ref_topic=3119141,3181080,3126923,)[Track sales and other conversions](https://support.google.com/google-ads/topic/3119145?hl=en\&ref_topic=3119141,3181080,3126923,)[Google Analytics and Google Ads](https://support.google.com/google-ads/topic/3121765?hl=en\&ref_topic=3119141,3181080,3126923,)[Common reporting issues](https://support.google.com/google-ads/topic/3121937?hl=en\&ref_topic=3119141,3181080,3126923,)
* [Smart campaigns](https://knowledge.ostsdigital.com/google-ads/topic-google-ads/ads-and-approvals)

  [Get started](https://support.google.com/google-ads/topic/9024773?hl=en\&ref_topic=7456157,3181080,3126923,)[Use Smart campaigns](https://support.google.com/google-ads/topic/9024774?hl=en\&ref_topic=7456157,3181080,3126923,)[Get insights](https://support.google.com/google-ads/topic/9024881?hl=en\&ref_topic=7456157,3181080,3126923,)[Business information](https://support.google.com/google-ads/topic/7652855?hl=en\&ref_topic=7456157,3181080,3126923,)[Ad text and headline](https://support.google.com/google-ads/topic/7652930?hl=en\&ref_topic=7456157,3181080,3126923,)[Verified calls](https://support.google.com/google-ads/topic/7653014?hl=en\&ref_topic=7456157,3181080,3126923,)[Ad audience and search phrases](https://support.google.com/google-ads/topic/7653459?hl=en\&ref_topic=7456157,3181080,3126923,)
* [Billing](https://knowledge.ostsdigital.com/google-ads/topic-google-ads/ads-and-approvals)

  [Payment methods and settings](https://support.google.com/google-ads/topic/3119147?hl=en\&ref_topic=3119101,3181080,3126923,)[Basic billing tasks](https://support.google.com/google-ads/topic/3119149?hl=en\&ref_topic=3119101,3181080,3126923,)[Promotions and coupons](https://support.google.com/google-ads/topic/3121766?hl=en\&ref_topic=3119101,3181080,3126923,)[Refunds and adjustments](https://support.google.com/google-ads/topic/3121767?hl=en\&ref_topic=3119101,3181080,3126923,)[Taxes](https://support.google.com/google-ads/topic/3121938?hl=en\&ref_topic=3119101,3181080,3126923,)[Issues with payments and charges](https://support.google.com/google-ads/topic/3121768?hl=en\&ref_topic=3119101,3181080,3126923,)
* [Learn](https://knowledge.ostsdigital.com/google-ads/topic-google-ads/ads-and-approvals)

  [Your guide to Google Ads](https://support.google.com/google-ads/topic/6146239?hl=en\&ref_topic=3119106,3181080,3126923,)[Google Ads training on Skillshop](https://support.google.com/google-ads/topic/7540379?hl=en\&ref_topic=3119106,3181080,3126923,)[Account walk-throughs](https://support.google.com/google-ads/topic/7021528?hl=en\&ref_topic=3119106,3181080,3126923,)
* [Google Partners](https://knowledge.ostsdigital.com/google-ads/topic-google-ads/ads-and-approvals)

  [Google Partners Program](https://support.google.com/google-ads/topic/9800548?hl=en\&ref_topic=9028736,3181080,3126923,)

## Ads and approvals

Try out different ad text to see what brings in the most customers, and learn how to enhance your ads using features like ad extensions. If you run into any problems with your ads, find out how to tell if they're running and how to resolve approval issues.

### Fix ad approval issues

* [About the ad approval process](https://support.google.com/google-ads/answer/1722120?hl=en\&ref_topic=3122886)
* [Check the approval status of an ad or extension](https://support.google.com/google-ads/answer/6327680?hl=en\&ref_topic=3122886)
* [Fix a disapproved ad](https://support.google.com/google-ads/answer/1704381?hl=en\&ref_topic=3122886)

### Fix issues with seeing your ad

* [Check where your ad appears on Google search results](https://support.google.com/google-ads/answer/1704364?hl=en\&ref_topic=3123058)
* [Find out why you may not see your ad](https://support.google.com/google-ads/troubleshooter/1711301?hl=en\&ref_topic=3123058)
* [Make extensions more likely to show](https://support.google.com/google-ads/answer/1704420?hl=en\&ref_topic=3123058)
* [My ad doesn't show up in search results](https://support.google.com/google-ads/answer/9208915?hl=en\&ref_topic=3123058)

### Adjust ads and ad groups

* [Edit your text ads](https://support.google.com/google-ads/answer/2375287?hl=en\&ref_topic=3119123)
* [About the different types of URLs](https://support.google.com/google-ads/answer/6246601?hl=en\&ref_topic=3119123)
* [Find your ad status](https://support.google.com/google-ads/answer/1722129?hl=en\&ref_topic=3119123)
* [Pause or resume your ads](https://support.google.com/google-ads/answer/2375285?hl=en\&ref_topic=3119123)
* [Pause or resume your ad groups](https://support.google.com/google-ads/answer/2375409?hl=en\&ref_topic=3119123)
* [Remove your ad](https://support.google.com/google-ads/answer/2375362?hl=en\&ref_topic=3119123)
* [About tracking in Google Ads](https://support.google.com/google-ads/answer/6076199?hl=en\&ref_topic=3119123)
* [Customize landing page URLs for keywords](https://support.google.com/google-ads/answer/6371202?hl=en\&ref_topic=3119123)
* [About version history](https://support.google.com/google-ads/answer/7502216?hl=en\&ref_topic=3119123)
* [About parallel tracking](https://support.google.com/google-ads/answer/7544674?hl=en\&ref_topic=3119123)
* [Use parallel tracking](https://support.google.com/google-ads/answer/7650215?hl=en\&ref_topic=3119123)
* [Measure ad interactions on Google-hosted pages](https://support.google.com/google-ads/answer/9026446?hl=en\&ref_topic=3119123)
* [Approved click measurement providers for interaction events](https://support.google.com/google-ads/answer/9157107?hl=en\&ref_topic=3119123)

### Add more information to your ad

* [Show business locations or phone numbers](https://support.google.com/google-ads/topic/3119124?hl=en\&ref_topic=3119079)
* [Show additional information, links, or apps](https://support.google.com/google-ads/topic/3119125?hl=en\&ref_topic=3119079)
* [Reviews, social information, and additional site details](https://support.google.com/google-ads/topic/3119076?hl=en\&ref_topic=3119079)
* [About dynamic callouts](https://support.google.com/google-ads/answer/6292940?hl=en\&ref_topic=3119079)
* [About interactive video ads](https://support.google.com/google-ads/answer/150471?hl=en\&ref_topic=3119079)
* [About auto end screens for video ads](https://support.google.com/google-ads/answer/6335680?hl=en\&ref_topic=3119079)
* [Manage your local business presence on Google](https://support.google.com/google-ads/troubleshooter/6264052?hl=en\&ref_topic=3119079)
* [About price extensions](https://support.google.com/google-ads/answer/7065415?hl=en\&ref_topic=3119079)
* [Use price extensions](https://support.google.com/google-ads/answer/7064917?hl=en\&ref_topic=3119079)
* [Add or edit price extensions in bulk](https://support.google.com/google-ads/answer/7158523?hl=en\&ref_topic=3119079)
* [Add price extensions in bulk (in non-English languages)](https://support.google.com/google-ads/answer/7159010?hl=en\&ref_topic=3119079)
* [About call extensions](https://support.google.com/google-ads/answer/2453991?hl=en\&ref_topic=3119079)
* [Remove extensions](https://support.google.com/google-ads/answer/7170409?hl=en\&ref_topic=3119079)
* [About message extensions](https://support.google.com/google-ads/answer/7172668?hl=en\&ref_topic=3119079)
* [Use message extensions](https://support.google.com/google-ads/answer/7172411?hl=en\&ref_topic=3119079)
* [About automated extensions](https://support.google.com/google-ads/answer/7175034?hl=en\&ref_topic=3119079)
* [About affiliate location extensions](https://support.google.com/google-ads/answer/7178291?hl=en\&ref_topic=3119079)
* [Check the performance of automated extensions](https://support.google.com/google-ads/answer/7238890?hl=en\&ref_topic=3119079)
* [About extensions and your actual cost-per-click](https://support.google.com/google-ads/answer/7332832?hl=en\&ref_topic=3119079)
* [When extensions show](https://support.google.com/google-ads/answer/7332530?hl=en\&ref_topic=3119079)
* [Schedule your extensions](https://support.google.com/google-ads/answer/7332833?hl=en\&ref_topic=3119079)
* [Select extensions to use](https://support.google.com/google-ads/answer/7332837?hl=en\&ref_topic=3119079)
* [See extension performance](https://support.google.com/google-ads/answer/7332838?hl=en\&ref_topic=3119079)
* [About promotion extensions](https://support.google.com/google-ads/answer/7367521?hl=en\&ref_topic=3119079)
* [Use promotion extensions](https://support.google.com/google-ads/answer/7367622?hl=en\&ref_topic=3119079)
* [About message reporting](https://support.google.com/google-ads/answer/7532846?hl=en\&ref_topic=3119079)
* [Create lead forms](https://support.google.com/google-ads/topic/9716366?hl=en\&ref_topic=3119079)

### Manage Shopping ads

* [Smart Shopping campaigns](https://support.google.com/google-ads/topic/7674741?hl=en\&ref_topic=3119077)
* [Comparison Shopping Services](https://support.google.com/google-ads/topic/9583844?hl=en\&ref_topic=3119077)
* [About Comparison Listing ads](https://support.google.com/google-ads/answer/9262823?hl=en\&ref_topic=3119077)

### Dynamically generate text ads

* [About Dynamic Search Ads](https://support.google.com/google-ads/answer/2471185?hl=en\&ref_topic=3119126)
* [Create a Dynamic Search Ad](https://support.google.com/google-ads/answer/3249700?hl=en\&ref_topic=3119126)
* [Create targets for Dynamic Search Ads](https://support.google.com/google-ads/answer/2497706?hl=en\&ref_topic=3119126)
* [Fix low traffic issues with your Dynamic Search Ads](https://support.google.com/google-ads/answer/2549052?hl=en\&ref_topic=3119126)
* [About Dynamic Search Ads, Ad Rank, and performance](https://support.google.com/google-ads/answer/7018712?hl=en\&ref_topic=3119126)
* [Use a feed to target Dynamic Search Ads](https://support.google.com/google-ads/answer/7166527?hl=en\&ref_topic=3119126)
* [Create exclusions for Dynamic Search Ads](https://support.google.com/google-ads/answer/7185083?hl=en\&ref_topic=3119126)
* [About targets for Dynamic Search Ads](https://support.google.com/google-ads/answer/7334472?hl=en\&ref_topic=3119126)
* [Set up tracking for Dynamic Search Ads](https://support.google.com/google-ads/answer/7362441?hl=en\&ref_topic=3119126)
* [Optimizing your Dynamic Search Ads using the Search terms report](https://support.google.com/google-ads/answer/9054156?hl=en\&ref_topic=3119126)
* [Fix issues with your Dynamic Search Ads](https://support.google.com/google-ads/answer/9251092?hl=en\&ref_topic=3119126)

### Ad suggestions

* [About ad suggestions](https://support.google.com/google-ads/answer/7498488?hl=en\&ref_topic=7498246)
* [Manage ad suggestions](https://support.google.com/google-ads/answer/7498247?hl=en\&ref_topic=7498246)

### Need more help?

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