Reach your audience

Google Ads Help

Sign in

Search

Clear search

Close search

Google apps

Main menu

Google Help

• Help Center

• Community

• Google Ads

• Privacy Policy

• Terms of Service

• Submit feedback

Send feedback on...

This help content & information

General Help Center experience

Help CenterCommunityAnnouncements

Google Ads

• Coronavirus (COVID-19) Resources and Updates

• Setup and basics

  Your guide to Google AdsGoogle Ads basicsCreate ads and campaignsChoose where and when ads appearFind out if your ad is runningAccount administration and securityGlossaryLocal Services adsThe Google Ads mobile app

• Manage ads

  Ads and approvalsCampaign settingsBudgets and bidsKeywordsReach your audienceTarget placements and topicsMultiple or large accounts

• Measure results

  Connect your goals to dataFind and run reportsUnderstanding your dataTrack sales and other conversionsGoogle Analytics and Google AdsCommon reporting issues

• Smart campaigns

  Get startedUse Smart campaignsGet insightsBusiness informationAd text and headlineVerified callsAd audience and search phrases

• Billing

  Payment methods and settingsBasic billing tasksPromotions and couponsRefunds and adjustmentsTaxesIssues with payments and charges

• Learn

  Your guide to Google AdsGoogle Ads training on SkillshopAccount walk-throughs

• Google Partners

  Google Partners Program

Reach your audience

You can selectively show your ads to certain groups of people. You can reach people you think might be potential customers based on their interests, demographics, or whether they've visited your website in the past.

• Reach people who visited your site or app

• Reach people interested in what you offer

• Reach demographic groups

• Manage advanced audience settings

• Privacy and policies for audiences

• Reach people who gave you their contact information

• About Ads and Google Accounts managed with Family Link for children under 13 or the applicable age in their country

• About Accelerated Mobile Pages (AMP)

• How to use AMP with Google Ads

• Understanding PII in Google's contracts and policies

• About Mobile Device IDs for Remarketing

• About audience expansion

• Using audience expansion

Need more help?

Sign in for additional support options to quickly solve your issue